Google Posts aren’t a direct ranking factor, but they drive click-through and signal an actively managed profile.
Content Ideas
| Post type | Example |
|---|---|
| Educational | Signs your back pain needs assessment, not just rest |
| Milestone | Now offering tele-rehabilitation sessions |
| Seasonal | Marathon season injury-prevention checks |
| Team | Meet our newest team member |
Cadence
Post 1 to 2 times per week minimum. Consistency reads as an active, trustworthy profile.
Frequently Asked Questions
Can I schedule posts? Yes, via GBP’s dashboard or supported tools.
Do posts expire? Standard posts remain visible for about 7 days before archiving.